Optional Sunday Training

Sunday, April 14, 2019 – 8:30 am-4:30 pm
Sheraton – Ann Arbor, MI

There are two optional full-day Sunday training session choices available at the 2019 HEDW Conference. The course registration fee is $500 (in addition to your HEDW conference registration fee). Your enrollment fee includes breakfast, lunch, breaks, beverages and course materials. The number of seats available for each course is limited.

Data Modelstorming Workshop

Lawrence Corr

Learn Agile BI data requirements modeling and visual collaboration using BEAM

Join Lawrence Corr, bestselling author of “Agile Data Warehouse Design” for a highly practical one-day introduction to data modelstorming (data modeling + brainstorming) using BEAM (Business Event Analysis & Modeling). You will learn how visual thinking, narrative, 7Ws and lots of Post-it ™ notes can help everyone think more clearly about data requirements and co-create better data models.

Have you ever been disappointed with the results of traditional data requirements gathering and data modeling, especially for BI and data analytics? Ever wished you could ‘cut to the chase’ and somehow model the data directly with the people who know it best and want to use it the most. However, that’s not a realistic alternative, is it? Data stakeholders don’t do data modeling not even dimensional modeling!

But what if that wasn’t the case?
BEAM helps close the gap between data requirements and database design. It allows business and IT professionals to model data collaboratively to not only gather and prioritise requirements but also create a shared understanding of data opportunities and design more flexible BI solutions.


  • The whys of data modelstorming: Why it’s different from traditional data modeling and why we need it
  • Drawing user-focused data models: better alternatives to entity relation diagrams for visualising data opportunities
  • Using BEAM to discover key data sources and define rich data sets
  • How making toast can encourage collaborative modeling within your organisation
  • Modelstorming templates which you can download and start using straight away

Attendees will have the opportunity to practice collaborative modeling during team exercises throughout the day and will be able to download useful BEAM modelstorming templates after the workshop. They will also receive a workshop workbook, BEAM reference card and an ebook copy of Agile Data Warehouse Design.

Trainer Bio

Lawrence Corr is a leading international BI consultant and former Ralph Kimball Associate. He has worked on data warehousing projects in the US, Europe, the Middle East and Africa within healthcare, telecoms, broadcasting, higher education, financial services and retail, helping organizations benefit from simpler, more inclusive modeling techniques. He is the author of Agile Data Warehouse Design: Collaborative Dimensional Modeling, from Whiteboard to Star Schema, an Amazon #1 bestseller in data warehousing and database design. Lawrence’s new book Data Modelstorming: Using BEAM to Design the Data Everyone Wants will be published in 2019.

Non-Invasive Data Governance

Robert Seiner

How to Implement Data Governance in a Non-Invasive Way

When implementing data governance there are several key components that must be addressed appropriately to assure a smooth start and program success and longevity. In this class, Bob Seiner, will share these components, as well as techniques and templates that have demonstrated success at many organizations.

In this class, Bob will discuss:

Morning – Data Governance Fundamentals
  • Building the right definition for data governance & key concepts of the Non-Invasive approach
  • A framework for Non-Invasive Data Governance
  • Defining and conducting a best practice assessment, critical analysis and action planning
  • Practical messages for management regarding effective data governance implementations
  • Defining data governance program business and technical goals, scope and objectives
  • Defining data governance critical success factors
Afternoon – How to Implement Data Governance
  • Defining a sustainable model of data governance and stewardship roles and responsibilities
  • Forming a data governance council and engaging data stewards
  • Implementing an effective data governance communications plan
  • Implementing the Common Data Matrix, Activity Matrix, DQ and Issue Log
  • Identifying the best place to start a data governance program and associated next steps
  • Developing a plan to market your data governance plan to the organization
Trainer Bio

Robert S. (Bob) Seiner is the President and Principal of KIK Consulting & Educational Services, a data and information management consultancy that he started in 2002, providing practical and cost-effective solutions in the disciplines of data governance, data stewardship, metadata management and data strategy. Seiner is the publisher of The Data Administration Newsletter (TDAN.com) – and has been since it was introduced in 1997 – providing valuable content for people that work in Information & Data Management and related fields. TDAN.com is known for its timely and relevant articles, columns and features from thought-leaders and practitioners. Seiner and TDAN.com were recognized by DAMA International for significant and demonstrable contributions to Information and Data Resource Management industries. Seiner is a recognized industry thought-leader, has consulted with and educated many prominent organizations nationally and globally, and is known for his unique approach to implementing data governance. His book “Non-Invasive Data Governance: The Path of Least Resistance and Greatest Success” was published in late 2014. Seiner speaks often at the industry’s leading conferences and provides a monthly webinar series titled “Real-World Data Governance” with DATAVERSITY.